As a Leader

As a design lead, my primary focus is to ensure the alignment of product management and design with the organization’s purpose and strategy. I collaborate closely with peer business functions, including product management, engineering, sales, and marketing, to foster ongoing cooperation. In this role, I lead research, establish a design vision, identify success metrics, and collaborate with the product management and engineering teams to define the product roadmap for Agile development.

As a coach, I guide the design team and provide clear direction, actionable feedback to improve, and opportunities to grow while having fun!

My Involvement

Engage with business stakeholders for requirement gathering ⎜ Lead research ⎜ Collaborate between product, business, technology, design team and people in other functions ⎜ Crafting a strategy for building, communicating, and implementing the user experience design ⎜ Team mentoring, management and directing the design ⎜ Facilitate innovation by conducting Design Thinking sessions ⎜ Planning and developing a design system

Here is a portfolio of some of the Experience Design projects that I have directed and worked on along with my team.

Case Studies